LinkedIn has revolutionised the Recruitment industry. Acting as a CRM, a Social Media and Enterprise Software platform; LinkedIn offer a complete service for a premium price.
There is no alternative, if you want to find the best talent, engage with the best companies or find the best opportunities LinkedIn has the Monopoly...Or does it?
What about the competition?
Angel List, Beyond, Visual CV, Zerply, Meetup, heard of those? All offer a unique and very interesting way of finding great opportunities and engaging with like minded professionals.
The advantage LinkedIn has is the fact they were first! Over 460 Million users AND COUNTING, registering 2 new members per second and boasting 106 Million unique visits per week!
There is no denying that LinkedIn is a Juggernaut of a platform, but for how long can this last? History tells that there is a tipping point where the new kids on the block start overtaking the old guard.
LinkedIn does however keep evolving, they have the data, the money and the brand (that's hotels on Parklane and Mayfair PLUS all the Stations!) Now with the integration of Microsoft technology (remember when they were the guys wearing the Top Hat?)
Time will only tell how they will continue to set the pace.
LINKEDIN AS A THREE-LEGGED STOOL I think LinkedIn is a company that has three facets to its model that all work together in a very complementary fashion: LinkedIn is a directory – a directory that allows professionals to create profiles with lots of information about their past work history and professional interests. LinkedIn is a social network – using social networking features to show how people are interconnected in a professional context. You can call it the business graph or the professional graph. LinkedIn is an enterprise software company – selling services to companies that want to use its platform for business development or recruiting. All three parts of that business work together. Encouraging professionals to create profiles fills out the directory.