The Audi R8 Anuncio model - supercar and kryptonite to sportscar enthusiasts - recently featured in an advert that has been banned by the ASA.

The videos show the human pupil dilating rapidly at the sound of an engine, proposing that speed equals excitement and adrenaline. Although the car is not shown to be speeding in the video, the audio may suggest that the R8 was travelling at a considerable speed.

The ASA have deemed the advert to be "breaching social responsiblity."

Would you agree? 

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