The power of social media never ceases to amaze me, from slapstick comedy home videos going viral, to charity pledges and crowd funding campaigns raising double, sometimes triple what they intend to and the new generation of bloggers who make a living from documenting their lives on Instagram. All through the vortex that we once called cyberspace.
With Pokemon showing no signs of slowing down, events like this are snowballing, with social media making it easier to host events - Pokemon events wouldn't need any marketing, no doubt. An overnight Facebook page for friends turned into an excess of 9000 gamers.
Julia Carrie Wong, of Guardian Tech, SF, writes more.
With starting points around the city and no fixed route, it was impossible to tell how many people actually participated, but the city certainly felt like it was swarming with a surprising number of exotic creatures. Though he may be well camouflaged, the Pokémon Go player is easily identifiable to the careful observer by his hunched neck, tendency to stop walking at odd intervals, and a tell-tale power cord connecting the smartphone to a battery pack in his owner’s pocket.